Technical SEO makes pages crawlable and unambiguous for indexing. I configure complete HTML, canonical URLs, sitemap, robots, redirects, and structured data before budget is spent on promotion.
Scope covers the technical layer: response codes, duplicates, pagination, metadata, internal links, images, and mobile performance. Keyword research, editorial plans, and link acquisition are separate. Acceptance requires target URLs to return meaningful HTML and 200, excluded URLs to be deliberately blocked or redirected, clean sitemaps, correct canonicals, and schema matching visible text.

